Vans is an iconic American brand known primarily for its footwear. Founded in 1966 by Paul Van Doren in Anaheim, California, Vans initially gained popularity among skateboarders for its durable and grippy rubber outsoles, which provided excellent traction on skateboards. One of Vans' most iconic and enduring designs is the "Authentic" shoe, featuring a simple canvas upper and signature waffle sole. Over the years, the brand has expanded its product line to include various styles such as the Slip-On, Old Skool, Era, and Sk8-Hi, each with its own distinct characteristics and appeal. Beyond its association with skateboarding, Vans has also become synonymous with youth culture, music, and street fashion. The brand has collaborated with numerous artists, musicians, and fashion labels, further solidifying its status as a cultural icon. Today, Vans maintains a global presence with a diverse range of products, catering to a broad audience spanning different ages and lifestyles. While staying true to its roots in skate culture, Vans continues to innovate and evolve, embracing new trends and technologies while maintaining its distinctive style and heritage.